Graphic design is the art of visually communicating ideas, concepts, and messages through the use of typography, imagery, color, and layout. It involves the creation of visual content for various purposes, including advertisements, branding materials, publications, websites, and more. Print design, a subset of graphic design, specifically focuses on creating designs intended for print media such as magazines, newspapers, posters, brochures, packaging, and other physical materials.

Graphic and print designers use their creative skills and technical expertise to effectively convey information and evoke emotions in their audience. They collaborate with clients to understand their needs and objectives, and then translate those requirements into visually appealing designs that resonate with the target audience.